As employees in an organization, we all know what we do and what is expected of us. Some of us are highly skilled and talented performers who know how to execute our work with precision and excellence. However, it takes a true leader to understand why we do what we do as an organization.

When a leader knows the purpose behind the work, they can inspire others to join them on a meaningful journey towards achieving our goals. The purpose behind the work is the driving force that motivates and guides us towards success.

A leader who understands the purpose behind the work can communicate that purpose to others in a way that inspires and motivates them. They can help team members connect with their work on a deeper level, seeing beyond the day-to-day tasks and recognizing the impact they have on the organization and the world.